Stefan Kreppel Leitet IT & Innovation Bei Österreich Werbung

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Post on Nov 05, 2024

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Stefan Kreppel Leads IT & Innovation at Österreich Werbung

Stefan Kreppel has been appointed as the new Head of IT & Innovation at Österreich Werbung (ÖW), the Austrian National Tourist Office. He brings a wealth of experience in digital transformation and technology leadership to the role, having previously led IT & Innovation at the Austrian Federal Ministry for Digital and Economic Affairs.

Kreppel's focus at ÖW will be on driving digital innovation and optimizing the organization's technological infrastructure. This includes spearheading the development and implementation of digital marketing strategies, enhancing the online customer experience, and leveraging data-driven insights to optimize operations.

His appointment comes at a crucial time for the tourism industry, as digital transformation plays a key role in recovery and future success. Kreppel's expertise in digital transformation will be instrumental in helping ÖW navigate the evolving landscape and solidify Austria's position as a leading travel destination.

A Passion for Innovation

Kreppel is known for his passion for innovation and his commitment to using technology to drive positive change. He has a strong track record of leading successful digital transformation initiatives, both in the public and private sectors.

At the Austrian Federal Ministry for Digital and Economic Affairs, Kreppel played a key role in developing and implementing the country's digital strategy. He spearheaded initiatives to promote digital literacy, support the growth of digital startups, and foster a thriving digital economy.

"I am excited to join Österreich Werbung and contribute to the organization's mission of promoting Austria as a world-class travel destination," Kreppel said in a statement. "The tourism industry is undergoing a period of rapid transformation, and I am confident that my experience in digital innovation will be a valuable asset to ÖW's efforts to attract visitors and enhance the travel experience."

A Strong Commitment to Digital Excellence

Kreppel's appointment underscores ÖW's commitment to digital excellence. The organization has been actively investing in its digital infrastructure and expanding its online presence to reach a wider audience.

By bringing in a seasoned digital leader like Kreppel, ÖW demonstrates its dedication to leveraging the latest technology to optimize its operations and enhance the customer experience.

Kreppel's leadership is expected to play a significant role in shaping the future of ÖW and ensuring that Austria remains a top choice for travelers worldwide.