Kreppel Wird Neuer Leiter IT & Innovation Bei Österreich Werbung

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Post on Nov 05, 2024

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Kreppel Takes the Helm: New Head of IT & Innovation at Österreich Werbung

Vienna, Austria - [Date] - Österreich Werbung (ÖW), the national tourism board of Austria, announced the appointment of [Name] as the new Head of IT & Innovation, effective immediately. Kreppel brings a wealth of experience in the field of technology and innovation, having previously held key roles in [Previous company] and [Another company].

A Visionary Leader with a Focus on Digital Transformation

Kreppel's appointment signals ÖW's commitment to digital transformation and the ongoing development of innovative marketing solutions to reach new audiences and further strengthen Austria's position as a leading travel destination.

"We are thrilled to welcome [Name] to our team," said [Name], [Position] at ÖW. "His expertise in technology and digital strategy will be invaluable as we continue to evolve our digital presence and enhance our offerings to travelers worldwide."

Key Priorities for Kreppel

As Head of IT & Innovation, Kreppel will oversee the development and implementation of ÖW's digital roadmap, focusing on:

• Optimizing the digital experience for travelers: This includes enhancing the usability of ÖW's website and mobile app, and exploring new digital channels to engage with potential visitors.
• Leveraging data and analytics: Kreppel will lead efforts to gather and analyze data to understand traveler behavior and preferences, enabling ÖW to tailor marketing campaigns and content more effectively.
• Implementing innovative technology solutions: Kreppel will spearhead the adoption of new technologies, such as artificial intelligence and virtual reality, to create immersive travel experiences and enhance the overall visitor journey.

A Proven Track Record of Success

Kreppel's previous roles have seen him play a pivotal role in the successful implementation of digital initiatives that have significantly impacted the businesses he worked for.

"I am excited to join ÖW at this pivotal moment," said Kreppel. "Austria has so much to offer travelers, and I believe that technology can play a key role in showcasing its unique beauty and experiences to the world. I am looking forward to working with the team to develop and implement innovative solutions that will further enhance Austria's position as a top travel destination."

Looking to the Future

Kreppel's appointment signals a new era for ÖW's IT and innovation strategy. His vision and experience will be instrumental in driving forward the organization's digital transformation and ensuring that Austria continues to be a leading destination in the ever-evolving world of travel.